10 BEST AMAZON LUXURY BEAUTY PRODUCTS in 2020

Stemming from a retail empire, Neely and Chloe Burch were groomed to be entrepreneurs from birth. Their father, Bob Burch and his brother, Chris founded the successful retail company Eagle’s Eye prior to the latter co-creating Tory Burch with his wife, Tory. Both business and retail were instilled in the siblings at an early age. They accompanied their parents on work-related trips and were included in retail development conversations at the dinner table.In 2014, Neely and Chloe, ages 23 and 22, respectively, purchased a 1930s airstream to create a mobile retail boutique featuring sought-after brands. In just one year, they held upward of fifty pop-ups on college campuses along the East Coast. Ultimately, this translated into intensive market research—they learned what these college students liked and wanted, but couldn’t find: a luxe-like, timeless, and affordable handbag. In 2016, Neely and Chloe formed a lifestyle accessories brand targeting the All-American, savvy shopper. Their offering includes timeless and seasonless styles with an accessible price point and the option for customization. Neely and Chloe continue to develop classic silhouettes and products that are directly informed by the customer. They generate product feedback via social media engagement in which they request preferences on everything from size, color, and embellishments. Now stocked in over 180 retail doors, the lifestyle brand has resonated with a wide audience beginning with ages 25-34, as well as a mature customer, who is now assuming 25% of their demographic. The Neely & Chloe showroom is based in New York City.Keep scrolling to discover Neely and Chloe’s fashion must-haves, and don’t forget to follow Neely & Chloe on Instagram and check out their site to shop their latest collection!

Welcome to In the Spotlight, a recurring series in which we feature the tastemakers and trendsetters who are shaking up the social space. Ahead, read our Q&A with Sophie McGuire, and keep scrolling to shop her Top 10 must-haves.Name: Sophie McGuireLocation: Dallas, TXSocial: InstagramWebsite: muchlovesophie.comQ:How would you describe your blog in 3 words?A: Positive, upbeat, joyful.Q: Where are your favorite places to shop for affordable fashion finds?A: I love Zara, Urban Outfitters, and Topshop for more affordable fashion.Q: What’s on your holiday wishlist?A: This year, I would love some UGG Fluff Yeah Slippers, this amazing neck massager from Amazon, and a 365 Day Journal by Bob Goff.Q:What’s your favorite spot for brunch in Dallas and your go-to order?A: I have so many favorites—I don’t know if I can pick. But I have been loving the omelets from Honor Bar and Up on Knox recently! Q: What are your biggest beauty staples?A: The Charlotte Tilbury Hollywood Flawless Filter and Lanolips 101 Ointment in strawberry for lip balm.Q: What’s the last show you binge-watched?A: I just watched the Kacey Musgraves Christmas Special on Amazon and loved it!Q: Where’s your favorite place to vacation?A: My favorite exotic spots are Italy and Israel—my happy places. California is another one of my favorite places. I just love anywhere that I get to have summer adventures with my family.Q: Sneakers or heels?A: Sneakers! But I do love heels.Q: What’s your best piece of advice for an aspiring teen blogger?A: I would say that being yourself is important. And to shine your light always.