AppsFlyer strengthens sales team with Clara Copeland and Oliver Stein

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Apps flyer Clara CopelandSource: Appsflyer

Clara Copeland will expand AppsFlyer’s business in LATAM & EMEA as the new Senior Director of Sales. Oliver Stein succeeds her as the new Director of Sales for Central Europe.

  • As the new Senior Director of Sales LATAM & EMEA from Germany, Clara Copeland will expand the business in LATAM and EMEA.
  • SaaS and mobile ecosystem expert Oliver Stein will take over from Copeland as Director of Sales for Central Europe.

As the new Senior Director of Sales, Clara Copeland is now responsible for sales in the LATAM region at AppsFlyer, the platform for marketing measurement and user experience. Copeland reports to Alex Grach, Regional Vice President Sales EMEA & LATAM. In addition, the expert for business development and strategic relationship management will support the company in other growth markets in EMEA – due to her excellent knowledge of the region, including Central Europe.

Copeland continues ascent at AppsFlyer

With her new position, Clara Copeland is continuing her steep ascent at AppsFlyer: In 2016, she started at the company as Director Sales DACH and pushed ahead with the entry into the German market by expanding the new customer business in Germany. AppsFlyer’s customers in Germany include major brands such as FreeNow, Adidas and Axel Springer, who are looked after by the 25-strong team in Berlin. C.

Soon afterwards, opeland took on additional responsibility for the Nordics markets as Senior Director of Sales for Central Europe and, in 2019, for Central Europe. The proven industry insider was previously Senior Director Business Development at Fuse Powered and Director of Developer Relations North America at Mobile SSP Fyber and has an excellent international network.

“Clara Copeland is a key factor in AppsFlyer’s success in Germany, which she has tirelessly driven since we opened our office. Her international expertise, her in-depth know-how and her incredible talent are now opening the gates to new markets for us – I am very much looking forward to this existing and new cooperation in Germany, all of Europe and Latin America ”, explains Ben Jeger, Managing Director Central Europe at AppsFlyer.

Oliver Stein takes over sales management in Central Europe

Oliver Stein, who will be responsible in particular for the markets in Germany, the Netherlands and Poland and who will lead the German sales team, will take over as Head of Sales for Central Europe. Stein only switched from EyeEm, where he was VP Sales & Revenue / Chief Revenue Officer, to AppsFlyer this year and brings 20 years of experience in the sales area to the table. His previous positions were Leanplum, Optimizely and Atlassian. He will report directly to Ben Jeger.

“Oliver Stein is a full sales professional and knows the SaaS / mobile ecosystem like the back of his hand. For us he is an enormous asset and the ideal cast to continue to get started in Germany and to pursue our best-in-class approach. We are also observing accelerated consolidation in the AdTech market in Germany and are convinced that, with our strategy and as an independent partner, we will be one step ahead of our advertiser customers ”, says Ben Jeger.

AppsFlyer is more active worldwide Mobile attribution and marketing analytics provider. AppsFlyer supports data-driven marketers with independent measurement solutions and solutions for expanding and protecting their mobile business. AppsFlyer takes a customer-centric approach and currently has over 12,000 brands as customers and over 8,000 technology partners.

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