Tech

Music industry ends five streaming manipulation services

The streaming manipulation services socialnow.de, Sozialgeiz.de, likergeiz.de, netlikes.de and likesandmore.de are no longer allowed to offer their services for generating plays that are not made by real listeners. The Federal Association of the Music Industry (BMVI) obtained this by means of an injunction before the regional courts of Bremen, Hamburg, Cologne and Darmstadt. As the music association announced on Thursday, the disposition applies to all music streaming services. The streaming manipulation service fanexplosion.de had previously bowed to an injunction by the BMVI.

The Federal Association of the Music Industry and the international umbrella organization International Federation of the Phonographic Industry (IFPI) have long been a thorn in the side of the manipulation of streaming music downloads. By buying “false” plays from the streaming manipulation services, music creators can increase their own visibility and reach on the streaming platforms in order to drive up the number of hits and the license payments calculated from them. For a few hundred euros you can buy tens of thousands of streaming views from streaming manipulation services.

Florian Drücke, Chairman of the Board of the BMVI, sees this as a danger that must be tackled decisively: “For fans as well as for the industry, trust in digital offers is of crucial importance, not least because music is now mostly used digitally. For Against this background, there is not a single millimeter of space for the anti-competitive influence on calls and the important decisions of the courts once again illustrate the determination of the industry to continue to proceed consistently here. ”

IFPI managing director Frances Moore praised the BMVI’s approach in Germany: “The music industry is investing worldwide in the development of the legal digital music market and is driving it forward by advocating that those who create music are fairly and correctly remunerated for their work. Streaming manipulation providers undermine both The accuracy of the royalty payments to musicians as well as the credibility of the charts, and we are addressing this issue. The recent legal action in Germany is an integral part of our strategy to take action against such websites worldwide wherever necessary. ”

However, the music industry’s problem with purchased plays is also a little homemade. The amount of the license payments is currently based on the number of streams of a song, so that manipulating the number of hits appears attractive and results in corresponding streaming manipulation services. The music streaming service Deezer therefore proposed a User Centric Payment System (UCPS) in 2019. This billing system provides for payment that is based on which songs an individual listener has called up on a streaming service. The number of listeners is decisive for the musician’s payment, but not the number of streams. Manipulation of the listener numbers is less likely, which would dry out the manipulation services.

In March 2020, the Federal Ministry of Transport and Digital Infrastructure obtained an injunction against the streaming manipulation service followerschmiede.de before the Berlin Regional Court.


(olb)

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